Responsibilities:

Creative copywriting and content development: 

• Working closely with the Marketing team to create and develop hyperlocal content for the purposes of brand awareness and call-to-action  
• Collaborating with BE’s Marketing team to ideate and conceptualise new and exciting campaigns for BE’s users  
• Supporting BE’s Marketing team to ensure relevant and accurate in-app content  

Social media monitoring and management: 

• Monitoring of social media of the latest local consumer trends, preferences, and insights  
• Execution and performance tracking of regional social media campaigns  
• Managing responses and queries from BE’s users through social media  
• Working closely with Marketing for accurate and timely social media campaign execution  

Requirements:

• At least 3-5 years in creative copywriting, with an existing work portfolio (experience with the Internet, mobile and/or digital product is a huge plus)  
• Prior experience in social media management is an added advantage  
• Minimally bachelor‘s degree, preferably in Advertising/Media, Journalism, Mass Communications, or equivalent  
• Open-minded with creative ideas, and strong communication skills  
• Flexibility to work cross-functionally, independently or virtually in a minimally structured and fast-paced environment  
• Self-motivated to manage multiple tasks simultaneously and to meet deadlines